Thursday, August 23, 2012

Digital Photography - Marketing Small Steps that will boost your photo sales part 6


Occasionally I take digital photographers are asking a review website or a couple of questions challenging Photo Marketing. Questions can be easily addressed, but the photography sites, often as beautiful as they are, leave me puzzled. Here's an example.

I clicked through to a portrait photographer who had a pretty impressive portfolio of web site just to look at your site to load. Cool Flash experience, careful design and navigation. Full points for presentation effects. But, I dare ask his brother, how the hell are you going to get visitors to your site?

OK, maybe this guy has a plan and a way to do just that. But if he (or she) does not currently have a plan in place to generate traffic (visitors) then I suggest you start with article marketing. And just before saying "dude, I'm a photographer, not a writer!" let me explain how easy, effective and just because you might consider writing an article or two.

First, if you can talk about photography, digital photography, with a wide angle lens, how to create the perfect portrait, use the proper lighting photography, or even because you love photography (etc) then you can write articles. And even better, you can write articles on what you know about photography! (Just like I'm doing now).

The magic of marketing your picture with article writing is that your article can get picked up and used on many popular websites, where each site has a unique link to your site. See how it works? People read your article, please click through to your web site photos ... And suddenly you have a lot of people who have seen your stuff!

No need to be limited only to take pictures! You can embrace the entire spectrum - small write 400 word articles on photography, or 3 items Page travel base for the magazines in which you take photos too. Launch the "I'm a photographer not a writer!" - Idea out the window. At the end of the day you still have to market your photography - so give it a shot! ......

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